Yul Tidewater - The owner of Tidewater's Toys

Elmer used to work for Yul until they had an argument and Elmer took his talents to Lacy's. Tidewater's sales immediately took a dip.

Mary Mostly -Christmas tree lot owner and the mother of five

Last year, Elmer promised that Santa would bring her brood everything they asked for. When the presents didn't materialize, Mary's Christmas turned chilly.

Kip Ringle - The former Santa at Lacy's

When Kip was replaced last year by Elmer, Kip got a job as the Santa at Kimble's Department Store, located directly across the street.

Ginger Redman - Seamstress and costume maker

She supplies all of the stores in the area with Christmas costumes for Santa and his elves. Elmer asked for some unusual alterations to his Santa suit.

Mick Flashburg - The photographer at Lacy's

During the Christmas season, he takes photos of children sitting with Santa and sells the prints to proud parents.

Holly Hall - Elmer's high school sweetheart

He left her standing at the altar on Christmas Eve many years ago. She's never forgotten how he destroyed the holiday season for her.